Small Business Contest Winners • PayPal
PayPal runs a yearly contest to spotlight small businesses crushing it with their tools. I was tapped to lead production for three winners, in North Carolina, Hawaii, and Florida. Gorgeous locations, tiny crew, big mission.
I pulled together a lean dream team—five of us total, including an in-house editor who doubled as a shooter. We wrote heartfelt scripts, shot on location, and made sure every story felt authentic (and looked good, too).
I ran point on everything from shoots to edits, making sure it all stayed on brand and on budget. The videos dropped right before COVID hit, and people loved them. Social feedback was great, and contest applications doubled the next year. Not bad for a cross-country sprint with five people and a camera.
I pulled together a lean dream team—five of us total, including an in-house editor who doubled as a shooter. We wrote heartfelt scripts, shot on location, and made sure every story felt authentic (and looked good, too).
I ran point on everything from shoots to edits, making sure it all stayed on brand and on budget. The videos dropped right before COVID hit, and people loved them. Social feedback was great, and contest applications doubled the next year. Not bad for a cross-country sprint with five people and a camera.